Archive for the ‘Short Sale’ Category

Creating Content & Choosing a WordPress Theme

by Ben Cook

“Even the best laid plans of mice and men often go awry”
~ Robert Burns

As you may have noticed, my self challenge of Creating and Selling a Site in 30 Days has stalled out a bit. However, despite a trip to PubCon in Las Vegas and back surgery earlier this week, I have managed to knock out two more tasks on the project plan that I’d like to fill you in on, creating content and choosing a WordPress theme.

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Choosing a Niche & Domain Name

by Ben Cook

“A journey of a thousand miles begins with a single step”
~ Lao Tzu, father of Taoism

Chances are you’ve heard that quote so many times it has almost become cliche. But much like the thousand mile journey, building a website begins with a few seemingly small steps, that can have major impact on the overall success of the site. I’m going to walk you through the “single steps” or processes I went through when choosing the niche and domain name for my Creating and Selling a Site in 30 Days case study.

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Creating and Selling a Site in 30 Days

by Ben Cook

My two previous site sales have involved sites that I’ve worked on for a long period of time. One site was 8 months old at the time of sale and the other was nearly three years old. While I think selling older, more established sites will generally be my M.O. , I’d be remiss if I didn’t attempt to capitalize on the shorter term site sales as well.

The stark reality is that most people trying to make money online never actually succeed. There are a whole host of reasons, lack of effort, paralysis by analysis, information overload, etc. but the biggest culprit I’ve seen is lack of action. People won’t actually put the methods and information they’re learning into practice. With that in mind, rather than spending all my time planning, plotting, budgeting, etc, I’m simply going to jump in.

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